A connected, global business
Coca-Cola Europacific Partners is one of the world’s leading consumer goods companies. Celebrating its first year as ‘Europacific’ following the acquisition of API, CCEP wanted its 2022 Integrated Report to demonstrate not just the truly global nature of the business, but also its connected culture and strategy.
An integrated, sustainable strategy
For the 2022 report, we helped develop a logical and coherent strategic story based on a clear articulation of the Group’s strategy. We demonstrated how Great People, Service and Beverages, Done Sustainably drives progress, and, for the first time, truly integrated the ‘This is Forward’ sustainability plan into the strategic narrative – providing a detailed view on climate, packaging, water, supply chain, drinks and society. A golden thread – ‘further together’ – helped connect content together and evidenced the group’s shared behaviours and culture through strategically selected case studies.
Setting the standard for future reports
Using Wdesk helped maintain consistency and enabled a seamless editing process, simplifying tagging and offering 24/7 live file access for the client. While a core PDF delivered the detail, a pared-back online experience elevated key elements of the report for CCEP’s diverse range of audiences.
2022’s report reflects the growing global nature of CCEP and its commitments to sustainable performance. Crucially, it tells a relevant, engaging and connected story while preparing CCEP for future reporting developments including CSRD and IFRS (s1 and S2).
