Syngenta’s hybrid wheat technology programme had developed a range of innovative wheat varieties that will ‘cultivate food prosperity’, securing future global supply. Syngenta needed a brand that would bring the rich innovation behind the transformative programme to life for growers, employees and partners – and reflect the company’s wider push for more sustainable, restorative agriculture.
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","darkMode":false},{"type":"media-item","alignRight":false,"isAnimated":false,"fullWidth":false,"image":{"src":{"mobile":"/media/0hobtpys/syngenta_social-stories-post.png?width=600&height=337&format=webp&quality=100&v=1d8d993b3d68530","tablet":"/media/0hobtpys/syngenta_social-stories-post.png?width=900&height=506&format=webp&quality=100&v=1d8d993b3d68530","desktop":"/media/0hobtpys/syngenta_social-stories-post.png?width=1540&height=866&format=webp&quality=100&v=1d8d993b3d68530"},"alt":"The demo of 3 designs for Syngenta X-Terra's social media posts","customCursor":null},"mediaType":"image","darkMode":false,"darkModeHalf":false},{"type":"media-item","alignRight":false,"isAnimated":false,"fullWidth":false,"image":{"src":{"mobile":"/media/qayhkxoo/syngenta_social-post.png?width=600&height=337&format=webp&quality=100&v=1d8d9942c935570","tablet":"/media/qayhkxoo/syngenta_social-post.png?width=900&height=506&format=webp&quality=100&v=1d8d9942c935570","desktop":"/media/qayhkxoo/syngenta_social-post.png?width=1540&height=866&format=webp&quality=100&v=1d8d9942c935570"},"alt":"The design of Syngenta X-terra's social media presence followed by the brand guideline","customCursor":null},"mediaType":"image","darkMode":false,"darkModeHalf":false},{"type":"media-item","alignRight":false,"isAnimated":false,"fullWidth":false,"video":{"provider":"vimeo","id":"https://vimeo.com/781401328","configuration":{"autoplay":false,"loop":true,"controls":true,"mute":false,"customAspectRatio":""},"poster":{"src":{"mobile":"/media/04ll25rq/screenshot-2022-12-15-at-094815.png?width=600&height=337&format=webp&quality=100&v=1d9106a6d3afb20","tablet":"/media/04ll25rq/screenshot-2022-12-15-at-094815.png?width=900&height=506&format=webp&quality=100&v=1d9106a6d3afb20","desktop":"/media/04ll25rq/screenshot-2022-12-15-at-094815.png?width=1540&height=866&format=webp&quality=100&v=1d9106a6d3afb20"},"alt":"Sygenta X-Terra - 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